Eventbrite Monkey Brain is an integrative meeting with all kinds of workshops, round tables, networking activities, mini-showcases and public interviews where any professional or accredited musician can participate as a real active agent, hobnobbing with promoters, agents, journalists, labels, artists and guests international. This year’s Professional Meetings will also feature an important cast of professionals from Latin America with whom it seeks to strengthen ties between the music industries of Europe and those on the other side of the Atlantic.

2017 saw the arrival of the Innovation Network of European Showcases (INES), a platform created by eight European showcase festivals and the German startup Gigmit, thanks to funds from the European Creative program of the European Union. On the other hand, this year will increase the share of European guests through the various activities sponsored by INES – Innovation Network of European Showcases and its professional mobility program INES # pro. Meetings and networking will be held over the weekend, with the presence of professionals from different parts of Europe.

Last year, the Eventbrite Monkey Brain offer brought together more than 400 attendees at Espacio Santa Clara, headquarters since 2016. As usual, Eventbrite Monkey Brain will be held in parallel with Monkey Week from November 22nd to 24th, with a morning-afternoon schedule on Thursday and condensing its activity until midday on Friday and Saturday, days of greatest musical activity. Although the start will take place on Wednesday, November 21 with a public interview with Phil Manzanera (Roxy Music) and a welcome cocktail that will call all the professionals and delegates invited this year.

EVENTBRITE MONKEY BRAIN 2018

Wednesday 21st

18:00
19:00
20:00
21:00
22:00
23:00
SALA DR ZAIUS
SALA DR ZAIUS
MEET THE POP STAR. PUBLIC INTERVIEW WITH PHIL MANZANERA
18:00 - 20:00

His name perfectly captures the ethos of an entire era: that of the vibrant, expressionist naughtiness of 70S glam rock. The son of a British father and Colombian mother, Phil Manzanera (London, 1955) was the guitarist of that sower of mass seduction called Roxy Music, one of the most charismatic and influential art-rock bands in the history of contemporary music, a satin and glitter stamp that left its mark on a broad spectrum of artists: Suede, Madness, The Smiths, Depeche Mode, David Bowie, Sex Pistols and The Divine Comedy. An iconoclastic musician and a highly sought-after producer (Pink Floyd, Antonio Vega, Heroes del Silencio, Aterciopelados, David Gilmour, Gabinete Caligari), Manzanera will be in charge of kicking off the Monkey Week SON Estrella Galicia Professional Conferences (Monkey Brain) with a public interview in which the former collaborator with Bryan Ferry and Brian Eno will give his take on the music industry, the world in which he has been active since he founded the progressive band Quiet Sun back in 1970, an exponent of the Canterbury sound and the trailblazer of a style that still delights new devotees. Guest star: Phil Manzanera Interviewer: Fernando Navarro (El País)

Thursday 22nd

10:00
10:30
11:00
11:30
12:00
12:30
13:00
13:30
14:00
14:30
15:00
15:30
16:00
16:30
17:00
17:30
18:00
18:30
19:00
19:30
SALA DR ZAIUS
SALA DR ZAIUS
TOMORROW BEGAN YESTERDAY. THE FUTURE OF DIGITAL MUSIC (INES SESSION)
11:00 - 12:00

An overview of the scenarios and technological advances that are transforming processes and interactions in the music industry. Moderator: Andrés Sánchez (Humm, ES) Guests: Ismael Comas (Ditto, ES), João Afonso (Musikki, PT), Lee Parson (Ditto, ES), Zach Fuller (Midia Research, UK)

BLOCKCHAIN FOR DUMMIES (INES SESSION)
12:30 - 13:30

A tangible reality or just a bunch of speculation? What is behind Blockchain, the oh-so hot technology that (they say) will change, among other things, the music industry? Are you lost amidst all the technic jargon? One of the founders of the Oxford Blockchain Foundation (OXBC) explains the ABCs of a concept that represents a huge revolution not only in our economy, but in all kinds of different areas. Speaker: Miguel Prados (Comunitaria.com, ES)

WHAT ABOUT THE INTERMEDIARY? BLOCKCHAIN ​​AND MUSIC (INES SESSION)
14:00 - 15:00

Many artists are already exploring new applications to monetize their music. Tech gurus are predicting a new upheaval in the relationship between users and the online environment. Blockchain aims to do away with intermediaries in any type of digital transaction by restoring trust in the word of digital exchange. The distribution of royalties, intellectual property, musical cataloguing, artist/public engagement, payment for rights and P2P streaming are some of the topics that this panelof experts in the field will address. Moderator: Miguel Prados (Comunitaria.com, ES) Guests: Óscar García (Real Networks, ES), Lee Parson (Ditto, ES), Christof Muck (Fortunes, AT), Nicolás Mateos (Eventbrite R&D, ES).

FROM HYPE TO BUSINESS. NEW TRENDS IN MUSICAL DIGITALISATION (INES SESSION)
17:00 - 18:00

From the relentless rise of streaming and playlists, to breakthroughs worthy of a Christopher Nolan movie, like Virtual Reality and Live Streaming, technology is transforming the music industry to the point where it is already possible to take the musical experience to areas that just five years ago would have seemed like total science fiction. Moderator: Ángel Navas (Ditto, ES) Guests: Anthony Karydis (Mativision, UK), Zach Fuller (Midia Research, UK), Thomas Wilzek (TIU, UK), TBC

EUROPE, MUSIC AND NEW CULTURAL POLICIES (INES SESSION)
18:30 - 19:30

Although each EU Member State is responsible for its own cultural policies, how does the European Commission help to tackle common challenges, such as the impact of the digital transition, changes in cultural governance models, and the need to stimulate the innovative potential of the cultural and creative sectors? How will the next generation of investment programs that the European Union will launch after 2020 affect the music industry, one of Europe's most effervescent cultural and creative areas? What does Music Moves Europe, the action promoted by the European Commission in 2016, propose? How can the competitiveness and diversity of European music be bolstered? Different representatives and delegates from various institutions will discuss these questions. Moderator: Jesús Heredia (Sevilla University, ES) Guests: Isabel Pérez (Europa Creativa, ES), Frank Kimenai (Creative Europe Desks, NL), Katharina Weinert (European Music Council).

SALA CHEETA
SALA CHEETA
OBJECTIVE: LATAM I. HOW TO PENETRATE THE LATIN AMERICAN MARKET
12:30 - 13:30

The socio-economic development of various areas of Latin America has been reflected in an upturn in its musical offerings. Booking, circuits, megafestivals, labels, tours, government support and the leisure industry. What key aspects should a Spanish artist consider when crossing the Atlantic with his music? Speakers: Ismael Comas (Ditto, ES), Enrique Santana (Eurotrópico, ES)

OBJECTIVE LATAM II. RELAX, THEY'RE LATINOS
14:00 - 15:00

Programmers and agents from Colombia and Mexico will focus on possible synergies when building bridges between Latin America and Spain. Is it possible to find a market for music in Spanish through a Latin American connection? Moderator: Enrique Santana (Eurotrópico, ES) Panel: Joel Moya (Remezcla.com, USA), Carolina Gómez (Universidad Javeriana, CO), Manú Charritton (MX), Eduardo Calvillo (Ruido Fest, USA), Francisco Medina (Boogaloop, CO)

TERRAZA
TERRAZA
NETWORKING BREAKFAST
10:00 - 11:00

A free breakfast to recover from the night before and to start rubbing shoulders over coffee and crispy croissants.

RECEPTION
15:00 - 15:45

Friday 23d

10:00
10:30
11:00
11:30
12:00
12:30
13:00
13:30
14:00
14:30
15:00
15:30
16:00
SALA DR ZAIUS
SALA DR ZAIUS
EUROPA, EN VIVO Y EN DIRECTO (INES SESSION)
11:00 - 12:00

Giras, salas, circuitos, festivales… ¿En qué situación se encuentra la música en directo en Europa? Diversos responsables de festivales de showcases asociados a INES, representantes de la industria europea de la música y delegados de diversas instituciones del viejo continente pondrán sobre la mesa estrategias de futuro para el desarrollo del directo a nivel europeo. Moderador: Joan S. Luna (Mondo Sonoro, ES) Invitados: Frank Kimenai (Creative Europe Desks, NL), Katharina Weinert (European Music Council, DE), Bas Flesseman (Belmont Bookings), Andraz Kajzer (Ment Ljubljana, SI), David Arias (Primavera Sound)

EUROPE, LIVE ON STAGE (INES SESSION)
11:00 - 12:00

Tours, venues, circuits, festivals ... What is the state of live music in Europe? Various heads of festivals associated with INES, along with representatives of the European music industry and of various institutions on the Old Continent will address future strategies for the development of live music at the European level. Moderator: Joan S. Luna (Mondo Sonoro, ES) Guests: Frank Kimenai (Creative Europe Desks, NL), Katharina Weinert (European Music Council, DE), Bas Flesseman (Belmont Bookings), Andraz Kajzer (Ment Ljubljana, SI), David Arias (Primavera Sound)

TOURISM, MUSIC AND LOW-COST FLIGHTS (INES SESSION)
12:30 - 13:30

At its last edition the Madrid Tourism Fair created a forum dedicated to music festivals. Spain Life Music, an association for the promotion of music-related tourism in Spain, recently recognised the Generalitat Valenciana for its promotion of festivals and the creation of the MediterranewFest brand. It is clear: in Europe, music has more and more people travelling. As a result, live events have become a strategic sector for the leisure industry, with a direct impact on tourism. There is no turning back for Europe and its developed economy, which increasingly tends to specialise in high value-added activities in order to compete with the major Asian and North American leisure locations. Everything points towards a focus on activities related to culture, technology and creativity. The Valencian Coast is a mecca for the sector in our country. The coordination that can be developed between the area, its business community, and its governmental authorities can turn certain festivals, series and concerts into powerful lures for visitors from all over the country, and even beyond it, making this synergy a key force driving tourist activity year round. In what way can leisure and the music culture converge to the point that they bolster a certain area, infusing it with wealth? Moderator: Iván Ricoy (Genuine Andalusia, ES). Guests: Ramón Marrades (La Marina de Valencia, ES), Cindy Castillo (Mad Cool, ES), David Mora (Spain Live Music, ES), Antonio Muñoz (Delegado Área de Hábitat Urbano, Cultura y Turismo del Ayuntamiento de Sevilla, ES), Albert Petit (Pink Tiramisú).

GIVE ME DATA AND I'LL GIVE YOU DREAMS. MUSIC, BIG DATA, MACHINE LEARNING, IA (INES SESSION)
14:00 - 15:00

Would we find major differences if we compared the business model of the early Beatles with that of Oasis? Not many, probably. What if we were to compare the golden years of Elvis with the Princess Nokia boom? In the latter case, more than we'd like to acknowledge. Digitalisation has impacted the music industry in a question of just years by restructuring its business lines. How is automatic learning, mass data analytics, and automatic planning affecting decision-making in the music industry? From streaming to the management of copyrights, to A&R work, Big Data is no longer just hype, and is beginning to monetize the management of users' information. Moderator: Clarisa Guerra (Commite.co, ES) Guests: Michael Gordon (PIKSEL, UK), Emilio Molina (Bmat, ES), Christoph Muck (Fortunes, AT), Marius Miron (JRC, ES)

SALA CHEETA
SALA CHEETA
MEET THE MUSIC SELECTORS (FUNDACIÓN SGAE)
11:00 - 12:00

Beyond the keys to synchronization and the terms used by creative advertising professionals and musical supervisors when searching for music for their productions, this B2B meeting designed by the Fundación SGAE is to feature a practical gathering between labels and publishers with music selectors from within and outside the country. Guests: Herminio Gutiérrez (MX), Gerardo Cartón (ES), Kier Wiater (Record Play, ES-UK), Marta Crespo (ES), Pia Hoffmann (DE) 11-12 h. Cheeta Room (Refectorio)

WHERE IS THE MONEY OF MY RIGHTS? DATA AT THE SERVICE OF MUSICIANS
12:30 - 13:30

The music industry tries to adapt to the new consumption of content and the new form of communication. Artists are seeing how music is increasingly heard, festivals, concerts are held and songs are used for multimedia content. However, the role of artists in this new ecosystem and its value chain is increasingly secondary. What tools are being developed and how could they help artists? What role can collective management play in this new ecosystem? Guests: José Luis Sevillano (General Director AIE), Luis Mendo (Vice President AIE), Sergio Ramos (Consultant in innovation and digital transformation).

WOMEN, MUSIC, PARITY AND QUOTAS AT FESTIVALS (INES SESSION)
14:00 - 15:00

Women's growing presence at festivals is an undeniable fact. There are more and more female professionals who are starting to enjoy greater visibility in a sphere that, until now, seemed to be reserved for men. But, is there parity when it comes to scheduling artists at music festivals? Is it viable to establish balanced quotas when designing the line-up for live events? It it a qualitative or quantitative question? Do the different European countries share the same discrepancies? What about Latin America? Although it may seem that this issue has already been resolved, there is actually still much to be done in this area. Moderator: Erica Pender (Terry V. Tory) Guests: Anna Ingler (Key Change, SE), Cindy Castillo (MadCool, ES), Diana Rodríguez (Criteria, USA), Cecilia Velasco (Marvin CDMEX, MX), Susanna Fellner (Waves Viena, AT)

TERRAZA
TERRAZA
NETWORKING BREAKFAST
10:00 - 11:00

A free breakfast to recover from the night before and to start rubbing shoulders over coffee and crispy croissants.

RECEPTION
15:00 - 16:00

Desayuno gratuito para superar la noche anterior y calentar la agenda de contactos a golpe de café y croissant crujiente.

DITTO STAGE
DITTO STAGE

Saturday 24th

10:00
10:30
11:00
11:30
12:00
12:30
13:00
13:30
14:00
14:30
15:00
15:30
16:00
SALA DR ZAIUS
SALA DR ZAIUS
EUROPA, EN VIVO Y EN DIRECTO (INES SESSION)
11:00 - 12:00

Giras, salas, circuitos, festivales… ¿En qué situación se encuentra la música en directo en Europa? Diversos responsables de festivales de showcases asociados a INES, representantes de la industria europea de la música y delegados de diversas instituciones del viejo continente pondrán sobre la mesa estrategias de futuro para el desarrollo del directo a nivel europeo. Moderador: Joan S. Luna (Mondo Sonoro, ES) Invitados: Frank Kimenai (Creative Europe Desks, NL), Katharina Weinert (European Music Council, DE), Bas Flesseman (Belmont Bookings), Andraz Kajzer (Ment Ljubljana, SI), TBC.

WORKSHOP: THE PLAYLIST FACTOR. MARKETING ON DIGITAL PLATFORMS (By Ditto)
11:00 - 12:00

The career of a musician or a group is shaped by a network of relationships, interests and different interrelated agents in constant movement. The importance of streaming platforms to artists' plans for development and success is not lost on anyone today. How does one reach the producers of the different platforms? Why does one song enjoy strong positioning on playlists, while another does not, when both are good? This workshop, designed by specialists from the digital distribution company Ditto Music, will look at the keys to understanding the ecosystem and the internal marketing plans (Trade Marketing) used to place songs on the top playlists on streaming platforms. Speaker: Ángel Navas

LEARN ABOUT THE INES FESTIVALS (INES SESSION)
12:30 - 13:30

The Innovation Network of European Showcases (INES) is a cooperative European project initiated by eight international showcase festivals (including Monkey Week) under the umbrella of the start-up Gigmit (a European digital booking platform). This forum aims to spotlight a project that has already brought many bands to different cities on the Old Continent, and generated a connection between professionals and agencies in the sector with different representatives of INES Festivals: C/O Pop (Colonia), Enea Spring Break (Polonia), Ment Ljubljana (Eslovenia), Monkey Week (España), Sonic Visions (Luxemburgo), Live At Heart (Suecia) o Waves Vienna (Austria).

CONFLICTS IN THE MUSIC INDUSTRY: HOW TO HANDLE THEM EFFECTIVELY (WORKSHOP by MUSES)
14:00 - 15:00

Conflicts are present at all levels of the music industry, as juggling the different needs of musicians, promoters, managers, and other stakeholders can become a tough challenge. Dealing effectively with conflicts is a useful way to talk about important issues, to improve communication and to develop relationships between partners that are interdependent. Poorly managed conflicts feed competition, lower commitment and often result in the breaches of contracts, band breakups, etc. In this training we provide insights on the common causes and types of conflicts in the music industry and train strategies to successfully deal with them. This training helps musicians and professionals of the music industry to deal with a variety of conflicts in more effective ways. Speaker: Erica Pender (Muses, ESP)

SALA CHEETA
SALA CHEETA
MEET THE LATAM PEOPLE I (SPEED MEETINGS)
11:00 - 12:00

Speedmeetings between european companies and organisers of Latin American festivals and venues: Eduardo Calvillo (Ruido Fest, USA), Felipe Grajales (Festival Altavoz, CO), Joel Moya (remezcla.com, USA), Juan Antonio Agudelo (Universidad Eafit, CO), Juan Medina (Boogaloop, CO), Manú Charritton (Festival Marvin CDMEX, MX), Carolina Gómez (Universidad Javeriana, CO).

MEET THE LATAM PEOPLE II (SPEEDMEETINGS)
12:30 - 13:30

Speedmeetings between European companies and organisers of Latin American festivals and venues: Chucky García (Rock al Parque, CO), Rodrigo Duarte (La Roma Records, CO), César Sánchez (La Roma Records, CO), Philippe Siegenthaler (Agencia Páramo, CO), Cecilia Velasco (Festival Marvin CDMEX, MX), Martin Rea (Ciudad Emergente, AR), Diana Rodríguez (Criteria Entertainment, USA), Henry Muñoz (pasajero.tv, CO).

MEET THE INES#PRO (SPEED MEETINGS)
14:00 - 15:00

Speedmeetings between Spanish companies, booking agents and organisers of European festivals and venues: Pedro Azevedo (PT), Tatjana Domany (Austrian Export Office, AT), Robert Meijerink (Eurosonic, NL), Bas Flesseman (Belmont Bookings, NL), Ralph Christoph (c/o POP, DE), Adam Taylor (Mothership Group, UK), Bas Heijmans (Black Rice Booking, NL). 14-15h. Cheeta Room (Refectorio)

TERRAZA
TERRAZA
NETWORKING BREAKFAST
10:00 - 11:00

A free breakfast to recover from the night before and to start rubbing shoulders over coffee and crispy croissants.

RECEPTION
13:00 - 14:00

Desayuno gratuito para superar la noche anterior y calentar la agenda de contactos a golpe de café y croissant crujiente.

RECEPTION
15:00 - 16:00

Desayuno gratuito para superar la noche anterior y calentar la agenda de contactos a golpe de café y croissant crujiente.

[easytimetable id=3]