This year, we’ll explore everything from the role of the new generation of A&Rs who are signing young talent for major labels to how music content is going viral thanks to influencers and social networks like TikTok and Instagram. We’ll also delve into marketing strategies for music releases, uncovering the most innovative campaigns that are taking artists to the next level.

Additionally, we’ll discuss topics such as the impact of artificial intelligence on music creation and how it is changing the way music is composed, as well as how music producers are taking on much more creative and collaborative roles in the production process. The roundtable discussions will also cover the challenge of finding the best niches for fringe music and the keys to creating a unique identity in festival programming.

These are just some of the topics that will be addressed, along with the first confirmed speakers for Monkey Week PRO 2024. We will soon begin publishing the official program. See you in Seville!