When Irene Garrido adopted the alias Irenegarry, she proceeded to provoke an outbreak of virality with her single Puto Normando (an acoustic version with lo-fi touches of the original Norman Fucking Rockwell), few people even imagined that her fleeting dip into the Lana del Rey songbook would generate more than 350,000 plays on Spotify in three months. The voice of Generation Z had been born, and in the midst of a pandemic, as a logical response to days of rumination. Imagine a teenage Sharon Van Etten obsessed with looking like Lorde and you might guess what this bright artist’s future just might hold in store. #pop

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